TRL Software and Flare have announced a customer focussed partnership that will add further capability to TRL’s world leading road safety expertise.
The collaboration will see Flare, which specialising in detecting incidents and hazards among VRUs (vulnerable road users), integrated with TRLs expertise in road safety. With access to Flare’s extensive network and historical logs of road safety data in the micro-mobility sector, TRL is able to enrich their iMAAP road safety management platform, which is then used for research, technology and consulting to reduce road traffic injuries and fatalities.
Cutting casualty rates and making roads safer is a priority for local and national governments, businesses that rely on the road network, and individuals. With road users and travel modes becoming increasingly diverse and complex the need for consistent, accurate and extensive safety data has never been more necessary. As a result, TRL and Flare have seen increasing demand for their research and data. By creating an aligned proposition, TRL and Flare make it easier to draw valuable insights through the iMAAP platform; a platform that to date has saved over 25,000 lives across the globe.
For example, in the recent government evaluation rental of e-scooter trials, the lack of incident, hazard and safety data was cited as a key challenge in assessing the long-term viability of this form of transport. This partnership between TRL and Flare will offer more detail and accurate insight to an area of research that has historically relied on self-report survey evidence and incomplete hospital and police records.
Flare’s Chief Commercial Officer, Charlie Wilson, says: “I am delighted to announce this partnership between Flare and TRL. Given our joint commitments and efforts to improving road safety, it is a natural fit to be combining our expertise and specialisms in this cause.
“There is an increasing prevalence of micro-mobility operators and reliance on smaller vehicles for last-mile delivery. Flare’s world leading software and analytics gives invaluable insight into this world. I am proud to be supporting TRL in their work in giving their clients the best knowledge from which to make potentially life-saving decisions in this area.”
Subu Kamal, TRL Software’s Head of Product Management says: “In the UK alone, there are more than 30 deaths from road collisions a week and we will not stop until this is zero. Many of the improvements to road safety that we have seen in recent decades have been made because of TRL’s work, including, child seats and reduced speed limits in built-up areas, and we are excited to partner with Flare to add further expertise to our world leading range of road safety products and services.
“For customers, this partnership means Flare’s data and insights will be available through TRL’s iMAAP platform – meaning they can be used by iMAAP customers directly or by TRL specialists to provide more detailed insights and analysis”
Flare is a safety intelligence software and platform that accurately detects incidents and hazards in real time. Alongside a strong consumer user base of VRUs (cyclists, motorcyclists, scooters, etc.), Flare increasingly works with businesses, such as Deliveroo and Tier, to improve their rider safety and provide valuable insights on where, why and how incidents are happening.
With a growing network of connected VRUs, Flare offers a powerful data tool to improve understanding of road infrastructure and usage.